About Rosen Library
Hospitality Industry - Marketing Research
Welcome to the guide for those studying Marketing!
This guide is designed to help you conduct marketing research related to the various facets of the hospitality industry in the United States. For more assistance, please Ask a Rosen Librarian.
A printable version of this guide is also available:
Find Books, Articles, & More with OneSearch
To search for print and electronic books, articles, and more, start at the Rosen Library’s homepage (http://library.ucf.edu/rosen). You will see the library OneSearch box at the top of the page:
- Type your search terms in the search box. You may limit your results further after you run your initial search. For more assistance with advanced search options, Ask a Rosen Librarian for help.
- For off-campus access to online articles and ebooks you will need your UCF ID and PID.
- We can also retrieve materials that are not available at UCF from other libraries. See the Research Guide on Interlibrary Loan for more information on this service.