New Books - Wine
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Luxury Wine Marketing: The Art and Science of Luxury Wine Branding
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* Blue-chip author team * Contains many real-life examples of successful luxury wine marketing * Features primary research on the luxury wine market (the market size for luxury wine has never before been estimated), studying over 1,200 wineries and 8,000 individual wines with a bottle retail price over $100 * Currently no other comprehensive business books on the market which address the topic of luxury wine in this way Wine has been considered a luxury product since the time of the ancient Egyptians, and today is coveted by collectors and wine enthusiasts from around the world. Yet little has been written about the world of luxury wine marketing, explaining how a wine brand can enter that special realm. This book helps to demystify the process by describing how to craft, implement, and maintain a luxury wine brand. Beginning with a definition and history of luxury wine, the authors then explain the unique business model and consumer segments for luxury wine, before outlining industry best practice in the building of luxury wine brands. Each chapter is supplemented with a vignette of a successful luxury brand producer, and provides beneficial advice on the long-term vision and passion that is necessary to create a successful luxury wine marketing strategy. This book also contains original research conducted by the authors on the size of the luxury wine market and analysis of its segmentation by region, allowing for new and unique insight into the world's top wine regions. Written as both a practitioner's guide and as a wine business textbook, Luxury Wine Marketing is a cornerstone reference resource for the business of wine.
Publication Date: 2024-03-27 -
Sun, Sea, Soil, Wine: Winemaking on the North Fork of Long Island
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Growing up a stone's throw away from New York City in a small house on suburban Long Island, Richard Olsen-Harbich always dreamed of being a farmer. After graduating from Cornell with a degree in viticulture, he found himself back on the Island at the heart of an emerging wine region that was struggling to find itself. Starting from the ground up with little information or experience, Olsen-Harbich began a lifelong quest to master the art and science of growing wine grapes less than 90 miles from Manhattan. In the last half-century, the North Fork's bucolic seaside towns and humble potato farms were transformed into one of this country's most compelling agricultural success stories, garnering praise from wine critics around the world. Olsen-Harbich charts the meteoric rise of North Fork winemaking from the historic failures of colonial times to the modern triumph of becoming one of the most important wine-producing districts on the East Coast. Through a poetic interweaving of personal anecdotes with scientific reporting about climate, soils, geology, and botany, Olsen-Harbich drills deep into the topic, giving the world a new language for talking about wine. In doing so, he redefines what it means to make wine in the New World.
Publication Date: 2024-01-01 -
¡Vino!: The History and Identity of Spanish Wine
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¡Vino! explores the history and identity of Spanish wine production from the mid-nineteenth century to today. Nineteenth-century infestations of oidium fungus and phylloxera aphids devastated French and Italian vineyards but didn't extend to the Iberian Peninsula at first, giving Spanish vintners the opportunity to increase their international sales. Once French and Italian wineries rebounded, however, Spanish wine producers had to up their game. Spain could not produce only table wine; it needed a quality product to compete with the supposedly superior French wines. After the Spanish Civil War the totalitarian Franco regime turned its attention to Spain's devastated agricultural sector, but the country's wine industry did not rebound until well after World War II. In the postwar years, it rebranded itself to compete in a more integrated European and international marketplace with the creation of a new wine identity. As European integration continued, Spanish wine producers and the tourism industry worked together to promote the uniqueness of Spain and the quality of its wines. Karl J. Trybus explores the development of Spanish wine in the context of national and global events, tracing how the wine industry has fared and ultimately prospered despite civil war, regional concerns, foreign problems, and changing tastes.
Call Number: TP559.S7 T79 2023 -
Italian Wine: The History, Regions, and Grapes of an Iconic Wine Country
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Journey through all twenty regions of Italy to discover the grapes, terrain, and historical techniques that have influenced modern Italian winemaking in this accessible and stunning guide to Italian wines. "A brilliant look into the past, present, and future of wine and food in Italy."-Rajat Parr, owner-operator of Phelan Farm and author of Secrets of Sommeliers and The Sommelier's Atlas of Taste From award-winning sommelier Shelley Lindgren, who has long been recognized (and now knighted!) for her promotion of lesser-known Italian wines, and acclaimed cookbook author Kate Leahy comes a user-friendly and charming guide to Italian wines two decades in the making. The dynamic storytelling duo takes you through a beautifully photographed and delightfully comprehensive journey to understand what Italian wine looks like today- the makers shaping the industry, the innovative ways farmers are adapting to climate change, and the history that paved the path for this current movement. Travel vicariously through all twenty regions with Leahy and Lindgren and expand your palate beyond Chianti, Pinot Grigio, and Lambrusco. Immerse yourself in the untold stories of how ancient winemaking techniques, the shifts of power and the movement of families, and the terrain and climate have influenced modern Italian winemaking. The curiosity and passion Lindgren and Leahy have is infectious and inviting, and you'll leave with a buzz and a richer understanding of the country's wines. Let Italian Wine be your in-depth and fun guide into this endlessly fascinating, diverse world of wine.
Call Number: HP 559.I8 L57 2023 -
Hugh Johnson's Pocket Wine Book 2023
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Hugh Johnson's Pocket Wine Book is the essential reference book for everyone who buys wine - in shops, restaurants, or on the internet.
Call Number: TP 548.H699 2023 -
Wine Routes of the World
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"The Wine Routes of the World takes the reader through the wine routes of top ten wine producer destinations - Argentina, Chile, France, Georgia, Germany, Italy, Portugal, South Africa, Spain and United States of America - showcasing the history of each country's wine industry, accompanied by the traditional local dishes and their pairing, as well as the main tourist attractions that cannot be missed while visiting the wine routes" -- Provided by UNWTO
Call Number: TP548.5.T68 W57 2021Publication Date: 2021
More Wine Books
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Handbook of Research on Sustainability Challenges in the Wine Industry
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In the wine industry, sustainability is an extremely important issue for two main reasons: Firstly, the industry faces serious threats as a consequence of climate change, as well as water and energy scarcity. Secondly, proper sustainable management of wineries can mean obtaining a competitive advantage by allowing them to increase market share and organizational innovation processes. In this sense, previous work has shown that customers tend to select wines that have been developed following sustainable practices, despite not knowing what this means in practice. The Handbook of Research on Sustainability Challenges in the Wine Industry serves as a guide for study, reflection, and critique to understand sustainability in the wine industry in its triple aspect (economic, social, and environmental). The book sheds light on the new trends and challenges of the wine industry, making it a must-read for academicians and managers who want to deepen their knowledge of the wine industry as well as its link with sustainability. Covering key topics such as wine tourism, green innovation, and consumer behavior, this major reference work is ideal for industry professionals, business owners, managers, entrepreneurs, researchers, scholars, academicians, practitioners, instructors, and students.
Publication Date: 2023-04-18 -
Wine Positioning: A Handbook with 30 Case Studies of Wine Brands and Wine Regions in the World
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This book introduces readers to the concept and implementation of positioning techniques in the context of the wine industry. Featuring 30 case studies on brands and wine regions around the world - all based on the same principles - it presents a successful, cutting-edge strategy for the marketing of wine. Rather than focusing on a small group of elitist appellations, the Grand Crus universe and a handful of star brands, the book addresses the real, day-to-day wine world. In light of globalization, it introduces state-of-the-art wine positioning techniques, with an emphasis on the identity, segmentation and positioning of wine appellations and wine brands. In its analysis of wine appellation models, the book examines local parameters like geology, history and wine growing techniques; compares facts, figures and actors; analyzes the signals that are being sent to the market and presents a range of key factors for success. Similarly, the wine brands models are analyzed on the basis of their respective brand identity and apparent marketing policy. In the book's final part, it summarizes recent developments in wine marketing, including the growing importance of wine brands as new territories in the global vineyard, and the role of appellations as the essence of cultural diversity.
Publication Date: 2019-03-28 -
A Social History of Wine
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Wine: A social and cultural historyof the drink that changed our livesis a wine history with a difference. Most histories of wine (like HughJohnson's The Story of Wine, PaulLukacs's Inventing Wine, and RodPhillips's own A Short History of Wine)are chronological narratives that begin with wine in the ancient world and runthrough to modern times. Wine has been seen typically as the subject of broaderhistorical trends and events - how, for example, economic and diplomaticconditions favoured or interrupted the wine trade, and how changes in tasteaffected wine styles. Winedeparts from these approaches byorganizing chapters by theme and by focusing much more on how wine has beenpositively and actively implicated in broad historical changes. It looks at theway wine has been used to demarcate social groups and genders, how wine hasshaped facets of social life as diverse as medicine, religion, and militaryactivity, how vineyards and wine cultures have transformed landscapes, and howsuccessive innovations in wine packaging - from amphoras to barrels to bottles- have affected and been affected by commerce and consumption. Wineneither sees the history of wine as the passiveresult of historical forces nor sees wine as a prime agent of historicalchange. Rather, it views wine as a critical actor in key trends in thehistories of society, culture, and the environment. Each chapter takes a singletheme and the material within each is organized chronologically. The book isformed of chapters that together provide a compact and theme-specific historyof wine in its own right, enabling readers to consume chapters asself-contained units, rather than as parts of a longer narrative whole. This isan ideal reference resource for wine lovers and historians alike.
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Wine
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Interest in wine science has grown enormously over the last two decades as the health benefits of moderate wine consumption have become firmly established in preventing heart disease, stroke, cancer and dementia. The growth of molecular biology has allowed proper investigation of grapevine identity and lineage and led to improvements in the winemak
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Wine
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There are many books that explore actual, physical, sacred space and pilgrimage sites. This is a different kind of book. It introduces seven traditional 'sacred spaces' but then leads readers into a deeper reflection on what such 'sacred space' means in our own lives and experience. The various sacred spaces explored are: the Celtic Cross; the infinite knot; hilltops; wells and springs; causeways and bridges; thresholds and burial grounds; and boundaries. In each chapter, the author introduces a 'sacred space' as the main theme and then illustrates this by associating it with a particular stage of life and a particular sacramental experience. The ideas are then brought together by means of a scripture story.
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Wine Production and Quality
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Gourmand Award for the No. 1 Best Wine Book in the World for Professionals Since the publication of Wine Production: Vine to Bottle (2005) and Wine Quality: Tasting and Selection (2009), there has been a great deal of change in the wine industry, and the perceptions of critics and expectations of consumers have shifted. Wine Production and Quality, Second Edition brings together its two predecessors in one updated and considerably expanded volume. This comprehensive guide explores the techniques of wine production in the vineyard and winery, and considers their impact upon the taste, style and quality of wine in the bottle. Part 1 of the book provides a structured yet easily readable understanding of wine production, from vine to bottle. The impact of natural factors, including climate and soil, is considered, together with the decisions made and work undertaken in the vineyard and winery. Part 2 looks at quality in wines: the concepts and techniques of tasting are detailed, along with the challenges in recognising and assessing quality. Also discussed are the steps producers may take, and the limitations they may face, in creating quality wines. The book will prove valuable to beverage industry professionals, wine trade students, wine merchants, sommeliers, restaurateurs , and wine lovers as well as those entering (or thinking of entering) the highly competitive world of wine production.
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The Globalization of Wine
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The Globalization of Wine is a one-stop guide to understanding wine across the world today. Examining a broad range of developments in the wine world, it considers the social, cultural, economic, political and geographical dimensions of wine globalization. It investigates how large-scale changes in production, distribution and consumption are transforming the wine that we drink. Comprehensive background discussion is complemented by vivid case study chapters from a variety of international contributors. Many different countries and regions are covered, including China, the USA and Hong Kong, as are key themes, debates and controversies in contemporary wine worlds. Innovative, up-to-date and interdisciplinary, The Globalization of Wine illustrates the diversity and complexity of wine globalization processes across the planet, both in the past and at the present time. It is essential reading for academics and students in food and drink studies, sociology, anthropology, globalization studies, geography and cultural studies. It also provides a jargon-free resource for wine professionals and connoisseurs.
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Concise Encyclopedia of Science and Technology of Wine
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When asking the question what is wine? there are various ways to answer. Wine is extolled as a food, a social lubricant, an antimicrobial and antioxidant, and a product of immense economic significance. But there is more to it than that. When did humans first start producing wine and what are its different varieties? Are wines nutritious or have any therapeutic values--do they have any role in health or are they simply intoxicating beverages? How are their qualities determined or marketed and how are these associated with tourism? Concise Encyclopedia of Science and Technology of Wine attempts to answer all these questions and more. This book reveals state-of-the-art technology of winemaking, describing various wine regions of the world and different cultivars used in winemaking. It examines microbiology, biochemistry, and engineering in the context of wine production. The sensory qualities of wine and brandy are explored, and the composition, nutritive and therapeutic values, and toxicity are summarized. Selected references at the end of each chapter provide ample opportunity for additional study. Key Features: Elaborates on the recent trends of control and modeling of wine and the techniques used in the production of different wines and brandies Focuses on the application of biotechnology, especially genetic engineering of yeast, bioreactor technological concepts, enzymology, microbiology, killer yeast, stuck and sluggish fermentation, etc. Illustrates the biochemical basis of wine production including malolactic fermentation Examines marketing, tourism, and the present status of the wine industry Concise Encyclopedia of Science and Technology of Wine contains the most comprehensive, yet still succinct, collection of information on the science and technology of winemaking. With 45 chapters contributed by leading experts in their fields, it is an indispensable treatise offering extensive details of the processes of winemaking. The book is an incomparable resource for oenologists, food scientists, biotechnologists, postharvest technologists, biochemists, fermentation technologists, nutritionists, chemical engineers, microbiologists, toxicologists, organic chemists, and the undergraduate and postgraduate students of these disciplines.
Publication Date: 2021
Wines Around the World
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The Wines of Germany
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The Wines of Germany explains Germany's intrinsic regionality and puts the country into context in terms of its climate and geography.
Publication Date: 2019 -
The Wines of Great Britain
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The Wines of Great Britain is a comprehensive survey of the history of UK wines, as well as of the current state of the wine industry and its future prospects.
Publication Date: 2019 -
The Wines of Georgia
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This definitive book on Georgian wine is an essential text for anybody studying or making wine today.
Publication Date: 2019 -
Wines of South America: The essential guide
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The most comprehensive guide to the wines of the entire continent, Wines of South America introduces readers to the astounding quality and variety of wines that until recently have been enjoyed, for the most part, only locally.
Publication Date: 2014 -
The Wines of Canada
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The Wines of Canada discusses the key producers of each region (British Columbia, Ontario, Quebec and Atlantic Canada), and the styles of wine most characteristic of their production, as well as analysing vintage variation and noteworthy viticultural and winemaking techniques, such as burying vines to protect them from winter temperatures in some regions.
Publication Date: 2017 -
Port and the Douro
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The completely updated third edition of Richard Mayson's Port and the Douro offers unparalleled insight into the world of port and Douro wines. From the history of the wine trade in Portugal to the present day, this book is rich in information, offering readers the inside story of these magnificent wines.
Publication Date: 2012 -
Sake and the Wines of Japan
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Beginning with sake's long history, Rose takes us on a journey across the centuries to explain how the industry evolved. The wine's long history also makes it culturally important, and no study of sake would be complete without an exploration of its role in ceremony and religion, and the myths, legends and stories that surround it.
Publication Date: 2018-10-29 -
The Wines of Northern Spain
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There's nodoubt about it, Spain is the most exciting country in Europe when it comes towine. As Europe's second most mountainous country, with exposure to seas andoceans on every side, it's very diverse in terroir, culture, language andlifestyle. Innorthern Spain there are four main wine producing areas: Rioja, Galicia,Catalonia and Ribera del Duera in Castilla y Leon. Each is unique and producesfine wines with its own Denomination of Origin guarantee. The heart ofwine-producing northern Spain is Rioja, which has produced high quality winesfor centuries. (In the 1800s Rioja benefited from its alliance with Bordeaux,conferring technological advantages unknown to other Spanish regions.) Butquality doesn't stop in Rioja. Navarra is home to many of the most modern andcutting edge producers. Calatayud and Campo de Borja are home to some of thegreatest Grenache vineyards in the world outside of the Southern Rhone, andPriorat and the surrounding area of Montsant in Catalonia produce some of therenowned Spanish wines. Sarah JaneEvans, the world's leading authority on the wines of Spain, begins with ahistory of the region: from phylloxera, the replanting of different, andinternational, varieties through the aftermath of the Civil War and the effectson the wine industry, to recovery and innovation in late 20th century, thepromise of the 21st century and the rediscovery of indigenous varieties, aswell as a quick detour through the recent effects of the economic crisis. Shethen takes the sub-regions in turn, starting with a profile before opening outinto discussion of the key producers and their top wines. Evans' surefootedguide to the wines of northern Spain is an essential companion for anyoneinterested in Spanish wine, from students and professionals to interested winetourists.
Publication Date: 2018-05-04 -
Whites and Reds: A history of wine in the lands of tsar and commissar
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Whites and Reds: A History of Wine in the Lands of Tsar and Commissar tells the story of Russia's encounter with viniculture and winemaking.
Publication Date: 2021 -
The Wine Regions of Australia
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Essential to the library of any international wine enthusiast, this is the fully revised and updated edition of John Beeston's guide to Australia's wine growing regions and subregions, with vineyard ratings and notes on grape and wine varieties.
Publication Date: 2002-10-01 -
The Wines of New Zealand
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New Zealand's wine industry has grown rapidly over the last thirty years, with the world's wine drinkers falling particularly hard for the Marlborough region's distinctive Sauvignon Blancs. But New Zealand wine goes far beyond the exuberant whites grown in the north of its South Island. In The Wines of New Zealand Master of Wine Rebecca Gibb takes us on a vinous journey through Aotearoa ('land of the long white cloud') and opens our eyes to the huge variety of wines created throughout the two islands of one of the world's most southerly wine-producing lands. She begins by covering the history of winemaking in New Zealand - the first grapes were planted 200 years ago, but it has only recently realized its potential. There is then an introduction to the New Zealand climate and the leading grapes - including 10 'must-try' wines for each variety. The major wine producing regions are detailed in turn, from Northland, the most northerly and warmest region, offering ripe Chardonnays and rich reds, to the cooler South Island, where bright whites and nuanced Pinot Noirs abound. Profiles, including recommended wines, are given for a selection of the country's nearly 700 producers, providing an overview of the most exciting wineries and their differing approaches to viticulture and winemaking. For those readers seeking to complete their exploration of this breathtaking country in person, there is a useful chapter giving details on wine-related activities in New Zealand. This expert and accessible guide to New Zealand wines is a refreshing addition to the library of any wine enthusiast.
Publication Date: 2018-07-30 -
Madeira: The Islands and Their Wines
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Madeira wine is currently experiencing a renaissance. It is a wine that behaves like almost no other. Heat and air, the sworn enemies of most wines and winemakers, conspire to turn madeira into one of the most enthralling of the world's wines as well as the most resilient. Madeira wines from the nineteenth and even the eighteenth centuries still retain an ethereal, youthful gloss. Once the cork is removed, the wine comes to no harm, even if the bottle is left open and on ullage for months on end. If ever there was a wine to take to a desert island, this is it.Although Madeira was only discovered in the fifteenth century, the island and the wine trade have a long and involved history. After a short historical introduction Madeira: The islands and their wines rounds on the present: the physical character of the archipelago, the state of the vines and vineyards and the way in which the wines are made. A guide to the current producers follows along with a detailed appraisal of their range of wines. There is also a chapter for collectors of older wines, many from shippers that no longer exist but whose names live on in bottles of wine that are still found in cellars all over the world. Wines dating as far back as the eighteenth century are featured in the book, along with quality appraisals.Madeira is without doubt one of the most difficult wines to describe but it is certainly the most uplifting. There is a short section on the language of tasting madeira as well as information on buying, keeping and serving the wines. The book concludes with a travel guide for anyone visiting the islands. This unique book on the islands and their wines explains what it is that makes madeira so special. Madeira: The islands and their wines was shortlisted for the André Simon Food and Drink Awards 2015.
Publication Date: 2015-05-31 -
Wines of the Rhône
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Wines from Côte-Rôtie, Hermitage and Châteauneuf-du-Pape have made the Rhône Valley world famous. This may be a classic wine region, but as Matt Walls reveals in Wines of the Rhône that doesn't mean it is set in its ways. Change here is not only driven by innovations in winemaking and fashions in wine, it is also an essential response to a rapidly shifting climate, which has seen temperatures rise significantly over the last 40 years and extreme weather events become more commonplace.Walls provides a rounded picture of this large and complex region, which varies greatly along the 200-kilometre stretch of river, from Vienne in the north to Provence in the south. Beginning with a vivid journey through the terrain, he explores one of the region's constants, its varied geology, before moving on to the pressing issue of climate. A short tour through the Rhône's winemaking history, from early Greek settlers to the modern industry, is followed by vignettes of all the AOC-permitted grapes and an explanation of the five levels of the region's appellation system.While the region contains some of the world's most recognizable appellations, there are also many that are less well-known. Walls encourages readers to venture beyond the famous crus, making it easy for those eager to explore by detailing the terroir of every appellation and describing and assessing typical wines. Profiles of 200 key producers complete the picture. Boxes throughout the text provide interesting asides on current issues as well as key appellation facts, while an appendix on ageing wines offers a guide to the last 40 vintages.This comprehensive examination of a renowned region is an ideal introduction for those new to the Rhône, while providing fresh insights for long-time admirers of the wines.
Publication Date: 2021-01-25 -
The Wines of Burgundy
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Ten years after the publication of the highly acclaimed, award-winning wine guide Côte D'Or: A Celebration of the Great Wines of Burgundy, the "Bible of Burgundy," Clive Coates now offers this thoroughly revised and updated sequel. This long-awaited work details all the major vintages from 2006 back to 1959 and includes thousands of recent tasting notes of the top wines, useful as a reference for wine pairing and a primer in how to taste wine. All-new chapters on Chablis and Côte Chalonnaise replace the previous volume's domain profiles. Coates, a Master of Wine who has spent much of the last thirty years in Burgundy, France, considers it to be the most exciting, complex, and intractable wine region in the world, its vineyards and wineries the most likely to yield fine wines of elegance and finesse. This coffee table book is an indispensable guide for the amateur sommelier and food and wine professionals alike by an internationally renowned wine expert, writing with his habitual expertise, lucidity, and unequaled firsthand knowledge.
Publication Date: 2008-05-12 -
The Wines of Languedoc
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The first vineyards of the Languedoc were planted by the Greeks in the 5th century BC. Viticulture has flourished in the Languedoc ever since, particularly in the nineteenth century, when it became France'slargest vineyard area. It still claims that honour today, but its profile isvery difficult. Gone are the days of industrial mass production. The Languedocof the twenty-first century is a vibrant, innovative wine area, whereeverything vinous is possible. Forthe purposes of The wines of Languedoc, the Languedoc stretches from the appellations ofMalepère and Cabardès to the west of Carcassonne as far as Sommières, to theeast of Montpellier, including better known appellations such as Faugères, StChinian, Minervois and Corbières, as well as the more recently recognized like Terrassesdu Larzac. Master of Wine Rosemary George discusses therecent developments in the region, before covering each appellation, with itshistory, geography and terroir. She profiles a personal selection of winegrowers, including some more established names, but focusing above all on thenewcomers, of which there are many, and the potential future stars of theregion.
Publication Date: 2018-04-27
The Wine Routes of the World
Published by the United Nations World Tourism Organization, the Wine Routes of the World takes the reader through the wine routes of top ten wine producer destinations - Argentina, Chile, France, Georgia, Germany, Italy, Portugal, South Africa, Spain and United States of America – showcasing the history of each country’s wine industry, accompanied by the traditional local dishes and their pairing, as well as the main tourist attractions that cannot be missed while visiting the wine routes.