*Marketing and Consumer Behavior

a compilation of market share reports from periodical literature

• United States and international
• arranged under SIC and NAICS codes
• corporate, brand, product, service and commodity market shares

Since the topics covered vary over time, researchers should look at more than just the most recent edition, particularly if they are not finding listings for the company or product they're researching.

In particular, take note of the source cited for the data because you may be able to continue your research in that publication to find more recent or related information.

Select Business Insights: Essentials from the UCF Library databases.

Search for a company by name or ticker.